Toyota is Japan's largest automaker, and has been on path to take over General Motors as the world's auto sales leader.
Auto sales have been down across the board in the US and abroad. Despite high demand in competitive markets such as among Orange Toyota dealers, the global financial crisis has kept consumers away from new car dealerships, including Toyota's dealerships even despite fresh new models.
For quite some time, Toyota has been in a race with GM to become the largest automaker by global car sales. So far, Toyota has been on the right path, with a difference of 9.366 million vehicles sold to GM's 9.37 million vehicles. The latest reports predict this year's sales will be around 9.3 million vehicles.
Despite the grim prediction, a Olympia Toyota dealer notes that the automaker has fared better in the US than its domestic counterparts. Due to a robust lineup and fuel efficient compacts and hybrids, Toyota has had better luck in the US than GM's brands.
Joe Kent is a writer for TK Carsites, an automotive website design and marketing firm in Orange, CA, that specializes in working with car dealers nationwide.